Magento
is an open source E-commerce software, created by Varien Inc., which is useful
for online business. It has a flexible modular architecture and is scalable
with many control options that is helpful for users. Magento uses E-commerce
platform which offers organizations ultimate E-commerce solutions and extensive
support network.
This tutorial will teach you the
basics of Magento using which you can create websites with ease. The tutorial
is divided into various sections and each of these sections contain related
topics with screenshots explaining the Magento admin screens.
What is E-commerce?
E-commerce (Electronic Commerce) is
a type of business that involves the commercial transaction or purchasing or
selling of goods and services through electronic channels known as internet. It
was first introduced in the year 1960 through EDI (Electronic Data Interchange)
on VAN(Value - added network). Using E-commerce, you can sell the physical
products, selling of services (where the payment is made online).
Following are the categories of
E-commerce:
·
B2B (Business to Business): This transaction is between businesses, it is between
wholesaler and retailer or between manufacturer and wholesaler.
·
B2C (Business to consumer): This transaction is between business and consumer. In this
type, merchants sell products to consumer through shopping cart software.
·
C2C (Consumer to Consumer): In this type of transaction one consumer or customer
interacts with other consumer through internet.
·
C2B (Consumer to Business): This transaction is between consumer or customer and
business or companies where consumer makes a product that the company uses to
complete business.
What is Magento?
Magento is an open source
E-commerce software, created by Varien which
is useful for online business and it has the flexible modular architecture. It
is scalable and it has many control options that helps the user. Magento uses
E-commerce platform which offers companies ultimate E-commerce solutions and
extensive support network.
Magento allow user to update
E-commerce website automatically. It is simple, quick and versatile to use.
History
Magento was developed by Varien
Inc. and initially released
on March
31, 2008.
Why to use Magento?
·
Magento is an open
source E-commerce software.
·
It is scalable and
offers small companies to build business.
·
It provides the
searching and sorting of products in several ways.
·
Easily integrates with
many of the third-party sites which are needed to run effective E-commerce
website.
·
Using this, customer
can order or purchase number of products. There are no limits on number of
purchasing products.
Features
·
Magento provides
different payment methods such as credit cards, PayPal, cheques, money order,
Google checkouts.
·
It provides shipping
of products in one order to the multiple addresses.
·
Easy to manage the
orders by using admin panel.
·
It provides order of
product status and history of product. It also supports e-mail and RSS feeds.
·
It supports for
multiple languages, different countries currencies and tax rates.
·
It filters the
products and displays in grid or list format.
·
It makes simple to
browse the products. It has features such as image zoom-in and checking of
stock availability.
·
It has built-in SEO
(Search Engine Optimization).
Advantages
·
It is user friendly
E-commerce software.
·
It is compatible with
Smartphone's, tablets and other mobile devices.
·
It provides multiple
payment options so every visitor can make payment based on their preferred
payment gateway.
·
It has many extensions
which supports for the development of an online store.
Disadvantages
·
Magento uses larger
disk space and memory.
·
It takes much time to
build the customized functionality.
·
It is very slow
compared to other E-commerce sites.
·
It needs proper
hosting environment, if the hosting environment is improper the user can face
the problems.
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